Is There Actually Any Distinction? What’s the distinction between B2B and B2C advertising and marketing? Is there any distinction in any respect? Whereas each B2B and B2C entrepreneurs could use the identical terminologies, the strategies and techniques they use can range drastically given their completely different wants. For individuals who are new to advertising and marketing or are exploring the “different aspect” of the advertising and marketing world, learn on to be taught extra concerning the similarities and variations between B2B and B2C advertising and marketing.